As a Local Business committed to development in the city, Macy Concrete & Construction is constantly striving to transform the way people communicate and deliver superior customer experiences.

With this vision in mind, we partnered with  in-house team to explore how we could create a cross-channel campaign to tell their story. Following creative discovery sessions, we were able to create and deploy a campaign that created unprecedented buzz and increased user interaction by more than 64%. ROI's were exceeded and the project was an outstanding success.

Role

UX/UI Design

Branding

Art Direction

“We've been working with Kansas City Business Operations for years, and this project was the most comprehensive one we've ever done. It covered so many elements: brand design, content research, copywriting. The team was fantastic, approaching every challenge with energy, enthusiasm and creativity.”

Rick Macias, CEO

60 clicks a month

With more than 100 users

Within the first 30 days

4 months

From initial meeting to launch